It used to be that a loud voice and a decent ad spend was all you needed to get your message across. In today’s fragmented world, to project a consistent message we need brand stories strong enough to remain intact wherever they are told and shared. At Splendid we call our approach People-First Creativity.
From our strategic thinking, to the way we generate ideas and work with our clients, our starting point is real people living real lives in the real world. We’ll challenge you and urge you to keep it real. We’re here to deliver creative work that lives beyond the industry bubble. We love what we do. We’re Splendid.
In an age of uncertainty and crisis we asked industry leaders if brands need to have more cultural awareness.
The shops are part of the latest instalment of the #CrispIN #CrispOUT campaign
For Mental Health Awareness Week BITE asked organisations and agencies to share their stories around mental health to encourage an ongoing open conversation.
During Mental Health Awareness week, Splendid’s Head of Wellbeing, Jane Latham is leading the charge on managing stress in the workplace.
In the wake of the ‘Shecession’ we asked male leaders from across the industry how they plan to elevate women, not just on International Women’s Day, but every day.
Splendid Collective’s Alex Clough urges brands to act on authentic consumer insights
To spotlight the impact that food waste has on the environment, Splendid Comms and Oddbox campaign to add ‘Wasteland’ to the map
ESG is rightly at the top of the business agenda, but should brands be doing more?
“Now, great work is still cultural, but it needs to be positive, in a way that makes a positive impact on culture. That needs to be the focus of everything because that's the way the world is now."
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